by xiomeliecrisostomo | May 14, 2024 | Website Strategy
You only get one chance to make a first impression – it’s important to make it a good one. That makes your homepage one of the most important pages on your site. When your target client lands on your website, they’re going to do one of two things: click around to find...
by xiomeliecrisostomo | Oct 4, 2022 | Brand Strategy
Branding is an essential part of creating a strong foundation for your business. Even Steve Forbes, of Forbes magazine, has said that “your brand is the single most important investment you can make in your business.” But branding extends beyond a pretty logo or the...
by xiomeliecrisostomo | Oct 4, 2022 | Rebranding
Deciding when it’s time to rebrand your business (or personal brand) can be daunting if you’re overthinking the decision. Especially if you’re not sure if you even need to completely rebrand. There’s a difference between rebranding and refreshing your business or...
by xiomeliecrisostomo | Sep 15, 2022 | Brand Strategy
Brand identity differentiates one business from another, creating a distinct look and feel that customers can recognize and trust. Defining your brand identity is giving it a very important job. One of the best ways to ensure that you are creating an impact with your...
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